Pop-up store | Suzan & Freek
Dreams in color in High Catharine
For Suzan & Freek we were allowed to participate in a special pop-up store in Hoog Catharijne to launch their new album Dreams in Color. To us the assignment to transform the space into a colourful, dreamy setting that perfectly matched the atmosphere and appearance of the album. With playful details, soft colours and creative design, a unique experience emerged where fans could fully blend into the world of Suzan & Freek. The result was a pop-up store that not only noticed visually, but also really created an experience. Among other things, the photobooth was one of the highlights.
A pop-up full of atmosphere and experience
The temporary store brought music, surfing and experience together in a creative way. Visitors were immersed in a setting that was entirely dedicated to fantasy, colour and emotion, all in line with the album concept. Thanks to the combination of decor, styling and customized details, the pop-up got a warm and recognizable look that immediately attracted visitors. In cooperation with BAAS Amsterdam We realized an environment in which brand experience and atmosphere were central. Photography was provided by Eva Captures.
Boozed creates experiences that linger
At Boozed we build more than just a set. We create complete experiences that make brands tangible. From pop-up stores and brand activations to custom made interiors, bars and striking installations: Each project is fully developed according to the concept and experience. In our own workshop we translate creative ideas into sustainable and unique realizations that make impact. Want to know what we can do for your brand, event or activation? We like to think along from first idea to full implementation.