Project in figures

Ready to stand out? Together we make your exhibition event a brand experience that visitors remember.

975 m2 Carpet
51,9 m Walls
1 Building day

An event world full of color

Purple and orange formed the basis of the design and made for recognition and coherence in the different spaces. That surf was everywhere: from the flag cloths at the entrance and printed stand walls to the beanbags and personalized ping-pong table: Stablecon's recognizable look came back everywhere. This is how every lounge, stand and meeting place felt as part of the same event.

Networks in green

An international event isn't just about what happens on stage. Just the conversations in between make the difference. That's why we created different network and lounge spots with lots of greenery, soft armchairs, paper benches and stand tables. Open enough to connect easily, but with enough atmosphere and separation to talk to each other quietly.

From foodcourt to Grab & Go

Together with Hot Pepper we also made catering a part of the overall experience. They took care of the different food concepts, which we gave each with suitable styling a unique look. From the Asian dressed All, Rice stands to the striking Grab & Go.
With custom constructions, pronounced signing, puncture cables and decorative details, the stands got more the feel of small shops and food spots than of traditional issuing points.

Smart mix of customization and rental

For this project various disciplines of Boozed came together: design, rental, customization and advice. We built the food court, several Stablecon stands, arches and stand walls. We combined them with rental items such as mixed armchairs, industrial stats, paper benches and a disco dj booth.
Existing materials were re-used wherever possible and provided with temporary or recyclable branding. So everything got its own look, without having to produce each part again.

Designer Nicole speaking

"For this project, the customer provided some cool visuals that directly determined the atmosphere of the event. The striking combination of orange and purple immediately excited me and gave the design a bold and energetic character. The visuals offered a clear direction, but at the same time left enough space to build on the overall concept as a designer.

An important part of the design process was translating the renders to a makeable design. In doing so, we continuously searched for the right balance between maintaining the original appearance and the practical feasibility. This combination made the project so fun: a powerful starting point, with enough space to give as a designer its own interpretation of the design. It was great to finally see the renders come to life."

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Project manager Sifra speaking

"Stablecon is an international event of an American company that is organized around the world. For this edition they came to Amsterdam for the first time. We met at the first production meeting and started building the event together from there. Afterwards we got a lot of nice reactions to the end result and how everything came together. Of course, that makes you very happy!"

Customer speaking

"Sincerely, from the bottom of my heart, I'll like to thank you for helping us deliver our first international event for Stablecon! It was very well received and received raving reviews regarding the design of the show"