PanAmerican Seed stand

PanAmerican Seed did it creatively and tightly at the same time. During the Trade Fair in Aalsmeer we made a stand for them as a mini-museum full of plants. The theme "Your path towards growth" was the common thread.

Literally, because colored floor stickers indicated the route through the stand. On both sides visitors walked along a selection of 270 (!) different types of plants and flowers.

Smart design and customization

The stand was built with both customised and rental furniture. Fresh pedestals and display cabinets from our collection provide plenty of space for different flowers and plants. The showstoppers? The six custom plant holders, made in our workshop and sprayed in the PanAmerican Seed colours. Each standard had in exactly the right size space for pots with plants, which were presented in height and style.

Project manager Lois speaking

What made this project extra fun? The cooperation between our teams! Apply from switching with the customer to the final paint layer: Each department cooperated to achieve a great end result. Through good consultation between sales, design, work preparation, the workshop and the outdoor service, we have been able to carry out the idea well up to the millimeter. In addition, we worked closely with Lasso for the stand building. Thank you all!