Chivas | LAF Gala Amsterdam
A stylish evening full of experience
For the exclusive Life After Football Gala should we realize a unique branded experience for Chivas Regal Amsterdam. In a setting where sports, entertainment and luxury came together, we created a stylish bar environment that perfectly matched the premium look of the brand. With warm lighting, rich materials and striking surf, the Chivas stand became a real eyecatcher within the event. The combination of atmosphere, hospitality and design provided a refined total experience for all guests.
Premium branding in detail
During the gala everything was about appearance, experience and quality — And that came back in every detail. From perfectly served cocktails to a tightly finished custom barsting: each part contributed to the exclusive atmosphere of the evening. The combination of wood accents, atmospheric lighting and powerful visuals gave the room a luxurious look that perfectly matched the character of Chivas Regal. The result was a stylish activation where brand experience and hospitality came together seamlessly.
Boozed brings brands to life
At Boozed we create more than just a decor or bar. We build experiences that visitors really remember. From high-end brand activations and custom made bars to full event concepts and eyecatchers: Everything is designed and realized with focus on appearance, experience and impact. Thanks to our own production and creative approach, we can bring brands to life at events, festivals and activations. Want to know what we can do for your concept or event? We like to think along from creative idea to full execution.
