Boozed 30 years: Time for a party!


Boozed 30 years: Time for a party!

We have a milestone to celebrate... Boozed exists for 30 years! We kicked off in January with a thrilling 30-year kick-off at the office. But... we're far from finished! This year is full of surprises, events and throwbacks. Check here all about our history, growth and plans for 2025.

From cocktail bar to event creator

Thirty years ago, Joost, Kim's partner, started making cocktails at parties and weddings. Soon there were requests from the business market and now we have become a game changer in the event world, if we say so ourselves. Event design, interior design, brand experience... We build the coolest brands physically in countless ways.

Timeline: our growth in figures

We have not only aged, but especially bigger, more creative and stronger! We grew from...

  • 1 mobile cocktail bar to an assortment with 10,000+ rental items.

  • 1 trailer with equipment to 8500 m2 warehouse.

  • 2 entrepreneurs to a dream team of 78 FTE!

We never dreamed of this 30 years ago. We are therefore super proud of this growth. Are you curious about the full trip? Check it out on our timeline with milestones and discover how Boozed has evolved over the years.

30 years of super fine collaborations

We wouldn't celebrate Boozed for 30 years without our great customers, partners and colleagues. Thank you for your wonderful assignments and the fine collaborations. Without you, no Boozed!

The future: What are the next 30 years?

We have three main focus points for the coming years: sustainability, creativity and growth. We are also increasingly looking at technology and AI. How can we use AI to work more efficiently and make event design even more creative and sustainable? In addition, we are working on a new location of 12,000-14.000 m2 to support our growth. So we keep moving, in an industry that is constantly changing!

Year of anniversary full of specials

2025 will be a year full of festivities. We treat our colleagues as well as our customers and partners to all kinds of cool activities. We have deliberately chosen parties throughout the year, so that anyone who works with us can enjoy at some point.

What's on the schedule?

Each month has a special party or theme and there are all nice things on the schedule from barbecues to video clips and escape rooms. Here are three highlights:

The Boozed Magazine
A special anniversary edition of our magazine will be published in April/May! Among other things, there's a frank interview with Nel de "Aunte Rikkie" van Boozed and Joost's mother, photos of then & now and our 30-year-old colleague in the spotlight. Do you want a physical specimen? Let us know! Of course the magazine will come as well online to admire.

Boozed Wellness month
Events can be busy and hectic. That's why we want to take good care of our Boozers, with a Health & Wellness month in May. Through ice baths, massages, meditations and more we go completely ZEN into the busy June month!

Client
The highlight will undoubtedly be the customer event in the autumn, where we not only look back on the past 30 years, but also look forward to the future of the event industry. We are as we speak busy brainstorming about the implementation of this... stay tuned!

Four with us!

Do you want to keep up with our festive plans? Subscribe to the newsletter at the bottom of this page or ask for the latest updates. On to the next 30 years!

By Jimmy Drent

3 min read time